SEO For Education Business Is Vital In China

Growth of the growing middle class and the development of the West, the number of students increased every year, with the latest figures of the Chinese Ministry of Education 2014 in 2014 alone unacceptable 45 9,800 students 2014 I have been shown to students entering abroad abroad. Many colleges and universities have done extraordinary work in targeting their website in the country, with the Chinese version of their website, internal services with local speaker, and educational partnership with Chinese institutions.

However, there is an area that has been struggling for Western schools to grip with social media marketing. The Golden Shield Project is often called “Great Food Wald Chain” – this means that the largest global social media sites such as Facebook, Twitter and YouTube, have been banned since 2009. In their place, a large number of Chinese based sites recruit recruitment for recruitment of various and neutral social media landscaping.

In this blog, we look for some of the most popular and relevant Chinese social media platforms for recruiting students, so that you need to successfully improve your social media presence in this important market. .

Chinese Social Media Marketing Institutions – A Primer for Schools

How quickly the jobs that they make about the Chinese social media landscape change quickly. While major Western sites have participated in some stable global markets, the Chinese market is in the relatively first phase of its development, and as a result, it is very competitive. The popularity of the social network is hungry, with new platforms, avoiding and getting users from other sites all the time. As a result, jobs are required to control their development of the development of social media.

In addition, there are many important differences in how social media users use, social media, and at the beginning of international recruitment campaigns, a school needs to make sure that their Prepare pages to meet your audience’s expectations. For example, when QR Code dies from the immediate death in the West West, they are mandatory in China, and they are the preferred way to add connections to the scanning social media users.

Another important difference is that the functionality is expected by the users of social media. While Western sites are basically made around a function, such as sharing of anagram image, Chinese platforms usually offer different types of services, often sports, online shopping, and even financial services Add Chinese social media has been made very suitable in terms of mobile experience because 61% of users access social media on their mobile devices.

Lastly, schools are likely to censorship while targeting chances in China. Although some aspects of Chinese Internet policy have become more comfortable in recent days, schools have to think about posting any controversial content. Promoted social media sites in the country by cooperating with the government, actively ban police and banned users on their sites.

QQ and QZone – How many universities can access 800 million + Chinese consumers

Almost 1 billion active monthly users, Media Organization Tencent’s QQ is one of the world’s largest social networks. QQ itself does not necessarily have a quick messaging app against Skype, but it includes a popular Facebook-like site, which has 659 million users. Despite its owner, western companies are hesitant to invest in marketing at QQ, because platform users are considered to be as young as possible with limited expenses.

However, universities find that both QQ and Qzone are capable of teaching leadership in China. While QQ is more and more used to close with close friends, QQ groups have allowed users to add 200 to 1,000 people in chips, depending on their subscribed level Is. The app can be easily levered to send targeted promotional materials to channel students, in the same way how many schools are used in such schools.

Consequently at present, endless possibilities. Colleges can use Consonance to share photos and videos with just any social media site, but it is very popular for blogging, many users regularly post long form blogs or ‘ Journal to place a journal using diary ‘function. Schools can easily reset their college blog articles to translate Chinese content on the site. They can also invite the current channel to contribute to the content, perhaps on ‘Chinese Consumption’ page, convert ‘Diary’ into a diary of Chinese students’ experiments.

Example: Although most Western universities are not very active on the bonus, you can get some ideas by observing our ideas..

Usefuls ressources: Chinesetouristagency , Website in Chinese,  Ecom blog